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We were honored to be nominated for the Semmy Award for best PPC post of 2008 for our post on Search Engine PPC Trademark policies.
Our thanks and gratitude to the nominating committee!
Posted by David Naffziger in PPC, adwords
14 Jan
PPCHero has a great post that discusses why trademarked terms are allowed in display URLs:
Basically, a company can have a trademarked name as a real sub-domain on their site for site architecture purposes. Example, using the same Nike reference, if I own a website called shoesgalore.com, and I have a full page of [...]
Posted by David Naffziger in BrandVerity, affiliate marketing
09 Jan
I’ll be out at Affiliate Summit Sun-Tues. If you are interested in meeting up, send me a note (http://www.brandverity.com/contact/) or twitter @brandverity