BrandVerity
 

Good writeup at AMWSO

I spoke with Chris Sanderson of AMWSO yesterday to learn a bit more about search in Asia as well as to provide him an overview of BrandVerity.  Chris put together a good summary on the importance of monitoring PPC policy abuse as well as some of his early thoughts on PoachMark on the AMWSO blog. [...]

We recently launched several new PoachMark features:

International Monitoring: You can now monitor search ads in 6 more countries: Australia, Canada, France, Germany, Japan and the United Kingdom. All monitoring policies are currently set to monitor in the US only. To enable international monitoring on a policy-by-policy basis, go to http://www.brandverity.com/monitor/setup/. We will continue to [...]

BrandVerity at Pubcon

Come find us at Pubcon!
Our CEO, David Naffziger, will be speaking at Pubcon on the Domain Names and Trademarks – Legal Issues panel.  We’ll be sure to post slides from the presentation here afterwards.

Updated May 5:Google has made several changes in its trademark policies. Please visit our summary of Search Engine Trademark Policies for the current policies of the search engines.

We work with several of our clients to enforce their trademark rights on Yahoo, Google and Live and felt a summary of our experiences would be useful [...]