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Posted in Uncategorized, auctions, counterfeits
14 Jul
The judge in the 2004 lawsuit between Tiffany and eBay has finally ruled, dealing an important victory to eBay and providing a setback to Tiffany and other manufacturers that frequently find counterfeit goods on auction sites.
Tiffany had hoped to require eBay to proactively examine all auctions to determine if the goods being auctioned were counterfeit. [...]
Reverse IP geo-targeting is one of the most commonly used techniques by trademark infringing affiliates. They hide themselves from occaisional monitoring by showing their ads to every geography except the geography where they believe the brand-holder is monitoring from.
For example, Gap’s corporate headquarters is located in San Francisco. A Gap affiliate could target their ads [...]
While most lawsuits involving trademarks and search engine advertising identify the search companies as defendants, CNET recently covered a lawsuit between two competitors that sell identity theft protection services. Namesafe, sued Lifelock in the federal district court of Tennessee for trademark infringement and is seeking damages, attorney’s fees and an injunction against Lifelock.
The ads in [...]