Posted by David Naffziger in PPC, PoachMark, adwords, ysm
01 Oct
Updated May 5:Google has made several changes in its trademark policies. Please visit our summary of Search Engine Trademark Policies for the current policies of the search engines.
We work with several of our clients to enforce their trademark rights on Yahoo, Google and Live and felt a summary of our experiences would be useful [...]
A few months ago, Yahoo began running search ads with an icon that resembled Google’s checkout icon.
They have since reverted to their original design – the icon to the right of the title:
It looks like the addition of geolabels wasn’t the only change made to Yahoo’s search results. They’ve now moved the Paypal checkout cart from alongside the title to below the ad. It looks like these changes have been in place for at least a week, although they may have been live longer.
Before:
After:
I wasn’t [...]