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Referrer Laundering is a technique frequently used by ill-intentioned websites to redirect traffic on to a second party, while masking the actual origin of the traffic. We see it frequently in affiliate search engine advertising - the user experience typically looks like this:
User searches for “SampleStore”
User clicks search ad for SampleStore.com
The user is taken [...]
Last week, BrandVerity entered closed Alpha. We have a handful of alpha testers up and running and we are conducting daily monitoring of their search terms.
We were initially concerned that uncovering trademark abuse would be a bit like panning for gold. We would spend lots of time in the river and after lots [...]
BrandVerity is now accepting a limited number of customers into our closed alpha program.
We believe that our core functionality is sufficient to create value for customers, but it is far from where we want it to be. We’re also still tweaking many of the default settings for new accounts and even modifying the settings [...]